German shipyard Lürssen has unveiled a 98 metre, emission-free concept inspired by Alice In Wonderland.

Named ALICE, the concept was unveiled at the Monaco Yacht Show, September 2021 and was designed in-house at Lürssen. ALICE features five decks, including an unusual, fully-open main deck, and is powered by fuel cell technology.

Working closely with Interior Designer Dasha Moranova (www. We created a film that tied together the 3d Animation and lifestyle to create an immersive film to help sell the concept in a more emotive way.